The evolution of web 2.0 brings the promise of decentralization,
blockchain technology and turning users into owners.
What is web 3.0, where has it lost its point and why does everyone
crypto speaks of it?
Surely at all Christmas dinners this year there will be someone
mention her. If you are already up to date with the concept of the metaverse
and the blockchain, now it’s time to find out about web3. The word has
gained traction in 2020 and continues to be dropped in articles
that talk about NFTs, cryptocurrencies or decentralized finance.
But it is much more than that.
The web3 refers to the evolution of the internet that we know,
and its main characteristic is that it will be an internet
decentralized and for that it will use the technology of
History of the website
If the early web, called 1.0, revolved around
hyperlinks, and web 2.0 does it around social networks;
Web 3.0 is based on tokens, the digital units of
exchange of blockchain technologies.
This new web model has many services based on the
token economy, so ownership and control of tokens
these services would be distributed among the owners of the tokens,
who are also users. Tokens, as we know, have value
exchange, so this implies that users can
collect their money whenever they want.
The history of the internet is usually divided into these three stages,
that now help us to understand where the internet is going.
From 1991 to 2004:
most of the participants were content consumers.
The protocols were open, decentralized and under the
The explosion of web 2.0 brings social networks and
interactivity with the user, which creates a good part of its
contents. It is the era of companies like Facebook, Google, Apple,
Amazon, creating silo, centralized, dependent services
of these corporations.
Here the paradox arises that users create but are the
technology companies that monetize. Chris Dixon, ex-Ebay,
entrepreneur and risk investor, explained that the cycle of
life of these companies begins with a stage in which they do
whatever it is to attract users and external collaborators (such as apps
complementary), using the network effect.
When the adoption of use of these platforms reaches a limit,
the relationship with the participants goes from a positive sum to
a zero sum. To continue growing they need to extract data
of users and begin to compete with external ones that until
then they collaborated with them.
After this ill-fated web 2.0, where the technological ones
they let us play until the moment they needed to charge us in
private data the services provided, here comes Web 3.0
what is web 3.0?
The promise of a website where the user returns to be in the center as a creator, but above all as a possessor, as the owner of those tokens. It is a web, which according to Samuel Gil,
investor and partner in JME Ventures, “has the best of both
previous. Users create, programmers create and are
they are the ones who monetize”
Web 3.0 and the best of both worlds
Gil with his venture capital fund invests in projects
related to decentralized finance, which are part of the
web3, such as Atani and RAND, two platforms with services of
investment in cryptocurrencies, and writes a weekly newsletter
where he talks, among other topics, about decentralized finance.
Interview with Jotdown
In an interview with Jotdown he explained that it is one of the areas that
interest you the most because the crypto world and blockchain allow
to collaborate. “If you think a little about the arrow of history, to
that we could collaborate among more people, almost always has
brought about more centralization. A tribe, a small state, the
European Union. It almost always seems that collaboration between
larger groups requires the centralization of power and this
it is just the opposite. It is a mechanism so that people who do not know
knows nothing and that a priori they do not trust each other they can
to collaborate. That changes money, the financial system, art
digital and non-digital, it changes everything. The transforming potential
I see this technology is brutal, although obviously
It is in an initial state.
If the enthusiasm of the worshipers of him reminds us of the optimism in
the early days of the web, of that web 1.0, is because
perhaps both have much more to do with each other than it seems at first
Similarities Between Web 1.0 and Web 3.0
Gil considers that the ethos of web 1 and 3 are quite similar.
“What happens is that in the middle we have learned to do many
other things». He defines web3 as open, where «value goes
much more towards the creators and users and not so much towards the
companies”. He recognizes that in web 2.0 there are users who invest
time and effort in growing your fan base on
platforms such as Twitter or Instagram, where some economic value
extracted, “but it is a value with much more friction, and if
tomorrow a new social network emerges there is no portability”, he points out.
Fernando Tricas is a computer science professor at the University of
Zaragoza, and he defines himself as an «agnostic» on the subject, on
all because he thinks that web3 seems more theoretical than
reality for now. He says that web 1.0 was already decentralized
in origin, and if this is talked about now it may be another attempt to
give value to the blockchain and its mantra of
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